Spokesperson Fundamentals (On-Demand) — Start Here (Podcast)
Listen first. Be the voice they trust—clear, confident, credible—then enrol.
Before you start the course, listen to this short conversation. In simple, everyday language, we’ll unpack what great spokespeople do—and how you can do it without jargon or stage fright.
Podcast available on:
What you’ll be able to do
A spokesperson is the clearest, calmest voice of an organisation, project, or cause. Your job is to make complex things simple, build trust quickly, and help audiences understand what matters and why.
Core Principles
Clarity: Say one thing at a time; avoid jargon; prefer short sentences.
Consistency: Align every answer to 1–3 key messages.
Credibility: Be accurate, own limits (“I’ll confirm and revert”), and cite evidence.
Empathy: Acknowledge concerns before explaining solutions.
Tools & templates
Audience scan: Identify who you’re speaking to, what they value, and what they worry about.
Message House method: Craft your core message, 2–3 proof points, and a human-centred example.
Soundbites that stick: Write quotable lines without jargon or fluff.
Empowering Your Journey with Free Courses
A spokesperson is the clearest, calmest voice of an organisation, project, or cause. Your job is to make complex things simple, build trust quickly, and help audiences understand what matters and why.
IT DONES'TO BE THAT WAY
Imagine waking up every day
- With clear, glowing skin
- Feel confident taking selfies and posting them
- No more worrying about blemishes
- Enjoy going out without feeling self-conscious
- Get compliments on your complexion
- Active lifestyle without worrying about acne
- Empowered and in control of your skin
- No more insecurities about your skin
- Refreshed with new self-esteem and confidence
FAQ — Module 1
Anyone who needs to speak clearly and confidently on behalf of an organisation, project, or cause—spokespeople, founders, team leads, comms officers, educators, and students.
No. It’s beginner-friendly and walks you through the basics step by step.
Three parts: Message Development, Media Mindset, and Poise & Presence—plus short quizzes and a 90-second capstone recording.
Around 3–4 hours total. Most learners complete it over three short sessions.
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